Kristi Soomer

Core Desired Feelings aligned, ease, limitless, connection

Specialty ecommerce, marketing, business coaching, coaching, retail, shopify, business

About Me

I'm the founder/CEO of the ethical fashion brand, Encircled. Encircled creates modern and versatile essentials that enable women to build the minimalist closet of their dreams. Retailed exclusively online, our sustainable and innovative designs help you do more with less.

I'm also a former strategy management consultant, and founder of Retail Bliss, and Brave + Boss: The Podcast

Retail Bliss is start-up strategy coaching company for eCommerce retails looking to level up their profitability and brand. I'm passionate about being a licensed Desire Map Facilitator as it allows me to integrate traditional business coaching with soul-level goal alignment, and truly provide clients with massive, impactful value.

Being an entrepreneur is NOT just about mastering business skills, it's about developing a resiliency and mindset that will set you up for success.

Contact Info

Email: hello@kristisoomer.com

Website: https:kristisoomer.com

Q & A

Q: What are your Core Desired Feelings?


Q: How / where did you Desire Map? What did you love about doing it that way?

It was really authentic and raw, writing on post-its and working through the Desire Map workbook and book during a full day at home, on the floor of my bedroom.

I poured over the materials, the words, the feelings, and guess what? They do change. Over the past few years, as I evolve and grow, so do my core desired feelings.

Q: Tell me a specific story about how knowing your CDFs has changed your life.

.My CDFs helped me leave my 12+ year corporate career to follow my passion in my ethical fashion line. How? I realized that working in my career was not igniting any of my core desired feelings, and by realigning with what I really wanted to feel, I could truly embrace my true self.

Q: Why are you passionate about sharing this work with others?

Tapping into your Core Desired Feelings allows you to align your values with your goals




The Desire Map Facilitator Program

Workshop, retreat, and coaching curriculum for all good souls.


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